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Pipe Wildcards & Medina's Brand Comeback

CT heavyweights storm Pipe Challenger while Medina's forgotten logo resurfaces post-Rip Curl split.

2026-01-23
2 min read
Pipe Wildcards & Medina's Brand Comeback

When Legends Collide: Pipe's Wildcards Meet Medina's Brand Renaissance

Hold onto your boards—the surf world just got a serious shakeup. First up, the Pipe Masters Challenger Series is about to get a serious talent infusion, with Tracks Magazine confirming that Molly Picklum, Barron Mamiya, and Griffin Colapinto are storming in as wildcards. Yeah, you read that right. The CT elite are descending on Pipe to test the up-and-comers, meaning next week’s lineup could be the most stacked we’ve seen all season. It’s like watching a heavyweight champ step into the local’s break—except here, everyone’s chasing that same WSL dream. And for photographers? Pure gold. Pipe’s frozen curls against these heavyweights? That’s the kind of shot that’ll make your portfolio sing.

But while Pipe preps for chaos, another story’s bubbling beneath the surface—Gabriel Medina’s forgotten logo. As detailed by The Inertia, Medina’s 2013 personal brand concept—inspired by icons like Michael Jordan and Ayrton Senna—is getting a second life after his 17-year Rip Curl split. The logo, blending his initials ‘G’ and ‘M’ with surfboard silhouettes, was shelved as his career exploded. But now, as a three-time world champ and Olympic medalist, Medina’s in a whole different league. His designer Marcello Serpa called it ‘organic and alive’—and with Medina’s entrepreneurial ventures like Medininha already thriving, the timing’s perfect. Could we see this logo emblazoned on boards, merch, or even your next surf shoot? The possibilities are endless.

These stories are two sides of the same coin: surfers redefining their legacy. Whether it’s Picklum slaying Pipe’s tubes or Medina building his own empire, they’re proving that the ocean’s canvas is bigger than contests and sponsors. For us at Surf Snaps? It’s a reminder that every session, every shot, every logo tells a story. So grab your camera, your curiosity, and keep your eyes peeled—the next wave of surf culture is already breaking.

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